The Social Network That Gets Down to Business

Social Network has not only become an important social tool for society but also a business tool. In today’s economic crisis, it has become difficult for many to people to find a job and has made networking key for an individual success. The business-minded social networking website, LinkedIn, has evolved in these difficult times and made it easier for those to find jobs and clients for their business. LinkedIn allows its user to make business connections with any of its other 75 million users that would have never been possible without this technology. LinkedIn users can follow a company and see whom they have recently hired or fired and connect to others in the same career field. Also, it allows the user to post their business resume, history and recommendations, allowing companies to find their right person to hired with little trouble at all. Recently, LinkedIn has incorporated a new tool that allows them to find new customers and recruit candidates at home or at the office. The article also mentions how companies are using LinkedIn to communicate with self-employed people. By simply changing a status update, it can alert all the people following that company with information about deadlines or tax payments.

I believe that LinkedIn is a useful tool in the job market because it makes people’s business information more available and easier to access. In the article that I read, it gives an example of a woman who makes fashion for horse lovers. While I am unsure why anyone would want to buy horse lovers’ fashion, LinkedIn allowed the woman’s company to be successful. Using her social network, she was invited to well known events such as Cannes Film Festival and Monaco Grand Prix to meet with clients and investors. I feel like it is necessary to remind anyone that is reading this, that the woman was promoting handbags with pictures of horses on them. This goes to show you how important it is to connect yourself with right people for business success and with LinkedIn it is as easy as pressing a button on your computer.

In my opinion, LinkedIn is the future for business. By allowing business and people’s information to be so readily available, it speeds up the process of hiring and lets someone in Iowa do business with an executive in New York instantly. I believe that it is important for any company to be successful to invest time and resources in using LinkedIn. Companies can use a new feature called “LinkedIn Career Explorers”, which is aim towards college students finding a career in a certain. By the time I graduate, it will be a necessity to have a LinkedIn page because of its growing importance in the way business hire employees. In conclusion, I believe that LinkedIn is a significant information technology because of how easy it is to make personal business information readily available and networked between people in mere seconds. It is a growing IT trend that will become a essential in the future for the business world.

Sources:

http://www.nytimes.com/2010/09/30/technology/personaltech/30basics.html?pagewanted=1&sq=Business%20Technology&st=Search&scp=39

http://techcrunch.com/2010/10/03/linkedin-targets-college-students-with-career-path-data-visualizations/